Green Infrastructure
According to the European Union, green infrastructure is “a tool that delivers economic, ecological, and social benefits through natural solutions,” being more cost-effective than conventional constructions. This network of natural and urban spaces is strategically planned to maximise its benefits, such as the preservation of biodiversity.
European Context and Opportunities
In recent years, national and European regulations and strategies have been implemented to move towards a green and decarbonised economy by 2030, aiming for net zero emissions by 2050. This transition is transforming the labour and economic landscape, offering new opportunities for SMEs.
It is important to foster a collaborative public-private ecosystem among governments, businesses, and social agents. This will create synergies in mitigating climate change and conserving biodiversity. Additionally, international cooperation, especially within the EU, facilitates the exchange of experiences and best practices.
Innovation and Sustainability
The 2024 Ayming International Innovation Barometer indicates that sustainability is closely linked to innovation. 78% of companies allocate up to 20% of their budget to sustainable initiatives.
Digitalisation and sustainability are driving a dual transition in Europe, promoting greener and more efficient models.
Added Value for SMEs
Living Walls
“Turn buildings into trees and cities into forests” – William McDonough
Living walls represent an ideal solution for SMEs looking to stand out in a competitive market.
These systems not only improve air quality and reduce noise pollution but also regulate temperature, creating more comfortable and healthier spaces.
Implementing living walls can be a differentiator that attracts customers committed to sustainability.
Intangible Economic Benefits
Adopting green infrastructure can result in significant long-term savings by reducing energy and maintenance costs.
Moreover, the installation of living walls brings positive publicity and portrays the company as environmentally conscious, enhancing user or customer satisfaction with the facilities.
In the case of large installations or façades, there is a positive impact on society and even in the media.
This is especially useful for those considering placing a living wall in their company, business, or workplace, particularly when there is a high influx of public or users, such as restaurants, offices, hotels, and commercial establishments.
In an environment where innovation and sustainability are key to success, solutions like living walls position SMEs as leaders in environmental responsibility.